A Worse Truth?
When I first saw An Inconvenient Truth I was really enthusiastic - Wow! At last! But I've come to realize - it's a movie! Only a movie. It will go through the normal cycle of movies - to lesser theaters - to DVD - to cable. And gone.
Will there be mandatory (or even optional) viewing in schools? Will this be seen by our politicos? Who will pay attention? What happens to ideas in movies? I can make a nice list of movies with important ideas, important theses that are now gone.
We are now in a national debate about immigration. But who has seen the movie, Walkout - an excellent 2006 movie produced by Edward Olmos?
How about Mindwalk, an extraordinary 1991 movie about world conditions - starring Liv Ullman, Sam Waterson and Jonathan Heard? You never even heard of it (no pun) did you? This is as provocative as An Inconvenient Truth - really.
Last year there was a powerful quasi-fictional movie about the Millenium Development Goals - The Girl in the Cafeteria. .
They just become movies. They leave our consciousness as they leave our screens. And I think they lose their power. These are mighty issues. And they devolve into entertainment. But how else? How do we prolong the existence of ideas until they become acted on or at least considered. Unfortunately, we live in the cliche 'out of sight, out of mind.'
Of course, this isn't a conversation about movies, but about the human condition... about the need for viral idea marketing, for having conversations and ideas stick, take root, grow, flourish. It's the ultimate how question.
Will there be mandatory (or even optional) viewing in schools? Will this be seen by our politicos? Who will pay attention? What happens to ideas in movies? I can make a nice list of movies with important ideas, important theses that are now gone.
We are now in a national debate about immigration. But who has seen the movie, Walkout - an excellent 2006 movie produced by Edward Olmos?
How about Mindwalk, an extraordinary 1991 movie about world conditions - starring Liv Ullman, Sam Waterson and Jonathan Heard? You never even heard of it (no pun) did you? This is as provocative as An Inconvenient Truth - really.
Last year there was a powerful quasi-fictional movie about the Millenium Development Goals - The Girl in the Cafeteria. .
They just become movies. They leave our consciousness as they leave our screens. And I think they lose their power. These are mighty issues. And they devolve into entertainment. But how else? How do we prolong the existence of ideas until they become acted on or at least considered. Unfortunately, we live in the cliche 'out of sight, out of mind.'
Of course, this isn't a conversation about movies, but about the human condition... about the need for viral idea marketing, for having conversations and ideas stick, take root, grow, flourish. It's the ultimate how question.
posted by 1stclasscoaching @ 10:57 AM
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